Martial Art School Brand Identity
Design Services:
Logo Design and Brand Identity Creation
Business Card Design and Production
Custom Apparel Design for Uniforms
Promotional Photography Art Direction and Retouching
Social Media Graphics and Templates
Tasked with creating a distinctive identity for the European Award-winning martial arts school from Mariupol, "White Lotus," I infused the essence of martial arts into every design element. The logo, developed from initial sketches, embodies the strength and elegance of the white lotus flower — a symbol of purity and martial prowess. Each petal was thoughtfully designed to represent the school's core values and the fluidity of Wushu movements. This emblem was prominently featured on business cards and apparel, serving as a proud symbol for students and masters alike. Enhanced action photographs captured the school's dynamism, reflecting the spirit of Wushu. My designs, grounded in tradition yet innovative in execution, positioned "White Lotus" as a leading institution of martial arts in Mariupol, inspiring practitioners to embrace the school's artistry and discipline.